GOLDBERG
Make your fitness brand
Hi! I’m Bari Goldberg. I offer elevated content marketing solutions for fitness and wellness brands. When you work with me, you get a fitness director, content strategist, magazine editor, certified personal trainer, and digital product owner all rolled into one. Here's what that could look like for you...
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What I Do
Editorial Strategy
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Brand Voice & Positioning
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Content Roadmap & Programming
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Content Audit & Strategy Sessions
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Branded Content Development
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Website Copy
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Digital Ads
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Brand Style & Tone Guide
Product Development
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Advisory Access
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Competitive Analysis
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UI/UX Writing
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CRM & Onboarding Flows
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Go-To-Market Launch Strategy
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Landing Page Optimization
Talent & Trainer Management
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Talent Scouting & Training
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Talent Positioning
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Media & On-Camera Training
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Partnership Development
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On-Set Director
Speaking & Workshops
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Panel Moderation
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In-House VIP Days
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B2B Conferences
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Trainer & Studio Management Editorial Workshop
Video Production
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Pre-Production Planning
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Editorial & Programming Development
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On-Set Fitness Director
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Post-Production Fitness Editing
Making fitness enjoyable with these clients & partners:
What People Are Saying
Elevated Fitness Content Marketing
My mission is to make sure your brand shines.
Your brand is unique. Your story is compelling. But your content falls flat. Instead of promoting the same messaging as every other fitness and wellness company, let’s work together to elevate your mission and attract your ideal consumer.
Why work with me? I live at the crossroads of editorial, marketing, and product. I spent the past 15 years crafting engaging content at global media brands and developing fitness apps that have landed on the App Store’s top 10 lists. My clients and partners have included SELF, Tone It Up, Nike, SoulCycle, FitXR, Prevention, Refinery29, and more.
I understand the fitness consumer mindset and leverage industry trends to create compelling multi-platform editorial strategies that will move the needle for your business. Let’s start putting together your game plan now. Your customers are waiting for you to connect with them.